Would you let Ronaldo or Messi without training? So why do you do it with your sellers?

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20.02.12

Written by Pablo Rodríguez

A good coach doesn´t stop training their best players, however this does happen sometimes with Sales Managers, who quit to coach their best sellers.

We talk about this after the Overlap experience in NADA 2012, one of the main automotive conventions wich took place recently in Las Vegas (USA).

We presume that the training does not begin and end with the commissioning team to go to a classroom course or do online, but is something that a Sales Manager does every day with people. Therefore, the Sales Manager should strengthen the training of your team: although the brand network provides the training for sales teams to achieve results is essential to complete this training in a work of "coach" of the command, or what we understand as On the job training.

However, this raises an important question: does the Sales Manager, training and skills for training? Who coaches the coach?

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